Treating APIs as Products: How to Apply Product Management Principles to Your API Portfolio

Treating APIs as Products: How to Apply Product Management Principles to Your API Portfolio

Over the last decade, we’ve learned firsthand about the importance of establishing an API program.

APIs have enabled the success of the mobile economy and social media, and their impact in the technology landscape is only set to amplify with IoT and the connected world.

In order to succeed in today’s competitive API economy, you should go beyond thinking of APIs as digital nice-to-haves, and start thinking of them as first class members of your product portfolio. But this isn't easy, and does require a shift in mindset to be successful.

In this webinar, Treating APIs as Products: How to Apply Product Management Principles to Your API Portfolio, we will offer a framework for making the shift to treating APIs as products, so you can plan, prioritize, and execute your API product strategy.

Watch the Recording

We cover:

  • Understanding API product management
  • A 7-step framework for building API products
  • Using OpenAPI Specification for building API products
  • How to build API products using SwaggerHub

Put these strategies to work today. Get started with SwaggerHub for free.